Huntington Beach, Calif., February 8, 2013 - The Huntington Beach Marketing & Visitors congratulates Vans and IMG on their new partnership to sponsor the famed US Open of Surfing event held annually at the Huntington Beach Pier.

Vans® and International Management Group (IMG) have officially announced a three-year partnership encompassing Vans' title sponsorship of the US Open of Surfing.  This new sponsorship holds lots of promise for the future of the world's largest and most prestigious surf contest.  Vans and IMG hope to engage the surf industry back to its roots, encouraging an all-inclusive, world-class surfing competition and cultural festival.

"The Huntington Beach Marketing and Visitors Bureau, along with the entire Huntington Beach community is thrilled to have Vans' historic Orange County legacy now be associated with the world's greatest surfing competition," said Steve Bone, President and CEO of the Huntington Beach Marketing and Visitors Bureau. "Vans brings a depth of knowledge and authenticity to the surfing and surf culture world that is unparalleled in Southern California."

"This is a big moment for the Open," says James Leitz, SVP of IMG and Executive Producer of the Vans US Open of Surfing.  "The event has been growing rapidly over the past several years and Vans has stepped in, harnessed all that energy and with their authentic roots and inclusive vision, will help steer this massive happening for many years to come."

The US Open of Surfing, Southern California's largest surf festival, returns to Surf City USA® July 20th - 28th.  The event, which is owned and produced by IMG, brings out the biggest names in surfing, professional skateboarders, musicians and up-and-coming artists.  Attracting crowds of nearly one million people over the course of the nine-day event, US Open attendees will experience an interactive festival featuring more than 100 exhibits, autograph signings, DJs, guest emcees and prize giveaways.  All events are open to the public and free of charge. For more information, visit

About the Huntington Beach Marketing and Visitors Bureau

The Huntington Beach Marketing and Visitors Bureau is the official destination marketing organization of Huntington Beach, Surf City USA®. One of Southern California's premier coastal destinations, Huntington Beach is the ideal location for a California family vacation, relaxing weekend getaway, or group conference.


With 10 miles of wide-open sandy California beaches, Huntington Beach is a destination of choice for vacationers and business travelers alike. To plan your Surf City USA® vacation, or to learn more about Huntington Beach, visit the Huntington Beach Marketing and Visitors Bureau website at or call 800-729-6232.


Surf City USA® is a registered mark of the Huntington Beach Marketing and Visitors Bureau.

Media Contact:

Huntington Beach Marketing and Visitors Bureau

Madison Fisher, Director of Marketing and Communications

Ph: 714-969-3492, ext 208,